The Jackson Sun from Jackson, Tennessee • 6

THE JACKSON SUN: JACKSON, THURSDAY. JULY 12, 1951 PAGE SIX WANT ADS 7-3333 east of Kumsong against light re- sistance but soon became "heavily U-T Professor Tells Business To Advertise 'Wanted' Items Now The Weather Is Getting In The Act SAM DAWSON AEW YORK, July 12 FW-Now tne weather's getting in the act. tK afLconusing as anything in Washington scene, or the wmther-are-we-going debate in Dusmess. And that'a pretty con- engaged with an undetermined number of Reds. The Communists used semi-automatic and automatic weapons and mortar fire.

Kumsong is about ten miles east of the Reds' old "iron triangle" staging The action was continuing in late afternoon. To the east, allies threw back two light Red probing attacks. Ohly light enemy contact was re- WE ARE NOW EQUIPPED TO DO Ornamental Iron Work Arm Rail. Banisters, Corner Peats' Anything In The Ornamental Line Made And Installed Estimates Freely Given A Army patron aion xne rest of the war front, nonneast approach to Yellowstone U. N.

Naval units kent ttor national Park. Now VnTltor. ara strategic bombing alng the east coast yesterday. The Americans destroyers Blue i Walter H. Rushing Dies, Rites Friday Srvics for Walter IL Rushing, 67, will be held at 2 p.

m. Friday at Lanier Funeral ChapeL The Rev. R. F. Blankenship.

pastor of Browns Methodist Church, will officiate. Burial in Browns Cemetery. Pallbearers will be Edwin Reid. Fred Exum, Boston Henry. Joe Cibbs, L.

L. Pearson, Robert Henderson. Mr. Rushing died at 8:30 o'clock this morning at his home on the Lexington Highway In the Browns Church community. He had been 111 for the past year, his condition critical since Saturday.

He was born in Madison County rear the Madison Hall community. Jle was the son of the late Mr. and Mrs. Griffin Rushing. He had been a life long resident of this country.

He was a Baptist in belief. He leaves his wife, Mrs. Christine Rushing: three sons. Phillip Rushing of Madison County, Lynn If. Rushing of Memphis and Elmo H.

Rushing of Jackson; two daughters. Miss Ruth Rushing and Mrs. William McClinton of Jackson: two brothers, Lynn Rushing of Ft. Worth, and Jack Rushing of Shreveport, two sisters, Mrs. W.

O. Wyatt of Jackson and Mrs. J. 0. DAWSON WELDING CO.

ashamed of the heat wave that's giving too warm a welcome to some 1CO.0OO visiting Shriners. Too much rain has flattened some Kansas wheatfields. flooded some midwestern cornfields, urouth plagues the southwest and Arizona reservoirs are low. The southeast had a searing drouth, too, tins spring. But the hot sunny weather is reported fine for the pig cotton crop in large areas of Professor nessmen to be SP" th "you Sae'intneir0 rtffiSg -Steadrt saying "thi car is jcono- can go fromghere to Henderson and Another point i to your copy, have things The U-T professor explains that a word picture of a family cook ng hamburgers in the open is much more effective than the line, picnic kit for sale." yuicirew The article suggests that bracess.

men do a little research to what qualities their product have whfch satisfy consumer wants and desires. A dairy which queried its customers on milk quamties and delivery service, then keyed advertising to the results, increased its business by 25 per cent Long-range profits i should la Jo be considered in advertising, sajs the article. 'Institutional" advertisements describing services such free parking and facilities, or emphasizing thi care taken in filling prescriptions, all help give a store a personality of its own one that customers feel they "'know." and Evans and the destroyer escort Naifeh pounded targets at the long- besieged transportation hub of Wonsan. The British frigate Morcam.be Bay blasted Communist supply routes around Songjin far up the i North Korean coast. I KNOXVTLLE Advertising is big business but it won't bring big sales if the businessman pushes "lemons," knocks his competitors, or spends a lot once in a while and nothing in between.

That's the advice to Tennessee businessmen by a University of Tennessee marketing specialist, Prof. Robert B. Wentworth. Professor Wentworth advances some guides to good advertising in the current issue of "Tennessee Business," publication distributed by the U-T College of Business Administration. Since advertising is big business, it should be handled by experts, according to the U-T man, but even the beginner can stretch his advertising dollars by avoiding common mistakes.

Here are some of the things "not" to do: brag about your business, advertise, merchandise that hasn't moved and probably won't move, overspend once or twice yet underspend the rest of the time, criticize the competition, imitate advertisements of others, and speak in glib generalities. Most important, according to the article, "don't push the merchandise you want to sell rather than find out what customers want to buy." Truman Asks Raise For Federal Workers WASHINGTON. July 12 President Truman today asked Congress for a seven percent pay increase for government workers, and a Senate committee approved increases the members said would average 8.4 percent. The action by the Senate Post Office and Civil Service Committee came less than three hours after Mr. Truman's request, but waj not directly responsive to it.

The committee has been studying the question of a pay raise for government workers for months. About 2.000,000 government workers would be affected 500,000 in the postal service and classified civil service workers. The President proposed a seven per cent "across the board" increase meaning the same percentage increase for all workers irrespective of their present pay. The Senate committee plan, however, would not give all workers the same percentage Increases. Members of the group told reporters their plan would cost about $500,000,000 a year.

In round figures, 500.000 postal workers would get a raise of $196, 000,000, and 1.500.000 classified civil service workers $306,000,000. Reporters were told that the boost would average about 8.4 per cent for classified civil service workers up to a maximum raise of $800 a year. The post office boost would be 8.8 per cent in addition to certain grade adjustments wtih an $800 maximum. Prion. 7-8461 i ii) I Hi .3 lui, ill? i ar- iJ'i I'll -M Lizzy Reaves of Humboldt, Tenn.

The body will be at Lanier Fun- eral Home until time for funeral services. For me souin. And the Department of Agri- culture tells us that in spite of all i the confusing weather reports, crop prospects by and large are 1 among the best the country has I ever known. The government ex- i perts even tell us that this year it looks as the potato crop is go- ing to be just about right no sur- plus to buy up and mp. The heat isn't helping matters i much in Washington, however.

Un- certainty is still the password, 1 many complain. Waile btAii ss is trying to guess. along with ever one else, what I will be the outcome in Korea a cease-fire or not, ari if so. are we I going to get hookea? It also wor- ries about these other uncertain- i ties: In taxes, the committee for eco- 1 nomic development joins other business organizations in urging a national sales ta- and an income tax boost hitting low-income fami- I lies harder. Senator Flanders, a Vermont republican and a busi- i nessman himself, says that looks Television Parties and All Occassions fx fP'" i Union City Student (Continued from page 1 had Journalistic experience with their high school newspapers and with community newspapers.

All have won a number of honors in school activities. The winners will enroll in the U-T Department of Journalism next fal. Their course of study will consist of approximately one-fifth journalistic subjects and four. fifths subjects in other fields providing the broad foundation required for newspaper work. Ararat Baptist W.

M. S. Circle. Meeting Mrs. S.

S. Powell was hostess to the business and social meeting of Sara Betty Galloway Circle of Ararat Baptist Church on Wednesday afternoon when 13 members were present. Mrs. Richard Foster, program chairman, presided with Mrs. Raymond Hardee giving the devotional.

The following members took part on the program: Mrs. H. S. Johnson, Mrs. J.

M. Foster, Mrs. Bobby Couch, Mrs. R. C.

Briggs, and Mrs. Flint The business meeting was presided over by the chairman, Mrs. George Neely. Routine monthly reports were heard by the officers and committee chairmen. During the social hour the hostess served delicious refreshments.

She ws assisted by Mrs. George Neely. The circle will meet in August with Mrs. Raymond Hardee. J.

F. Lane Scouts Turn Out For Camp The J. F. Lane Division, American Boy Scouts camp near Paris on Kentucky Lake was attended by 63 scouts and six leaders, according to the Rev. IT.

Z. McKinnon, SJcout commissioner. The cities of Jackson, Humboldt, Paris and Dyer were represented Five of the scouts completed requirements for First Class during the week of camp; 22 completed Second Class requirements. ic i 1 'r i 'it A DAY NURSERY and KINDERGARTEN 630 N. Royal Rates by Hoar, Day or Keek Lorraine Rower, Supervisor Phone 7-4623 Dinner Meeting Marks Session Y.

8. W. Circle The Young Business Women's Circle of the Cumberland Presbyterian Church met at the church to enjoy a delicious dinner prepared by Mrs. A. H.

Baird, the sponsor. Mrs. Fesmire, the chairman, presided over the business session. A very interesting and inspiring report on the 70th annual missionary convention of the church held at Longview, Texas, was given by Mrs. Hazel Gillam, president of the Missionary Council.

"Why We Should Have Missions from the Missionary Messenger, was given by the chairman, after which Mrs. Martha Hensley gave the book report "Bible People Who Prayed." The meeting adjourned with the Wayside Prayer. Anti-Rabies (Continued from paffe 10 a.m.. Baker Chapel, J. C.

Baker residence. NORTHEAST QUARTER, Dr. Wright: July 23 8 a.m., Oakfield, school; 10 a.m., Center Grove, school. July 25 8 a.m., Spring Creek, school; 10 a.m., Ward's Grove, church. July 26 8 a.m..

Brown's school; 10 a.m., Claybrook, gin. July 27 8 a.m., Beech Bluff, school; 10 a.m., Liberty, church. July 28 3 a Royal Heights, B. C. Rogers Store.

July 30 8 a.m.. East Union, Rose Hill School; 10 a Pott's Chapel, Methodist Church. SOUTHEAST QUARTER, Dr. Spencer: July 23 8 a.m., Maple Grove, old school; 10 a.m.. Diamond Grove.

Methodist Church. The first Catholic New Testament in English was issued at Reims in 1582. iiKe a good way to tap new re- i venue. But Secretary of the Treasury Snyder says a sales tax would hit low income families, would boost consumer prices, hike farm price parities and wage rates 1 tied to the cost of living. He says that meaas more inflation fd he's against the sales tax.

On the control front, the Federal Reorve Bard reaffirms its policy oZ deflXion which is displeasing to many congressmen, consumer credit controls should stay as tough as they are, the board says. Auto dealers and those with large stocks of home appliances have been clamoring for an easing of credit controls so that they can move their goods to buyers on the installmant plan. The building industry wants mortgage restrictions eased so that more homes can be started. The Federal Reserve Board says no to that, too. But businessmen note that building materials, which once were in tight supply, are now plentiful and prices are easing.

It should be getting cheaper to build just as the government makes it harder to get a mortgage. The blow hot, blow cold weather doesn't make that one any easier to figure out, either. And the government is still juggling with its proposed order barring natural gas companies from taking on new customers, either Buy the COMPLETE SET of 4 Servettes and get a wooden BASE worth $2.00 without any EXTRA CHARGE mm SIRVITTE July 25 8 a.m.. Hart's Bridge, Community Center; 10 a.m., Five Points, gin. July 26 8 a.m., Pinson, school; Made of all Wood finished in the most luxurious Alcohol-Proof Rainbow Colors1 COLORS: CANARY TURQUOISE CHARTREUSE CHNSRD 10 a.m., Bear Creek, churcr.

homes or fractories, this winter. Secretary of the Interior Chapman says the order may not apply in large areas west of the Mississippi, and there may be exceptions in some eastern cities. The gas heater industry, naturally, takes unkindly to the proposal of clipping its sales to new homes. Tennessee Jaycettes July 27 8 a.m., Medon, school; 10 a.m., Parksburg, Baptist Church July 30 8 a.m. Malesus, school; 10 a.m., Lester's Grove, school.

SOUTHWEST QUARTER, Dr. Coplin: July 23 8 a.m., Mercer, school; 10 a.m., Beech Grove', church. July 25 8 a.m., Uptonsville, store center; 10 a.m., Britton Lane, school. July 26. 8 a.m., Denmark, Har Specially Priced at AT COCKTAIL ARTY IUU1 AT A BUFFET Here they prove their worth in gold.

The E-Z-DO Servette can be set up in a jiffy' all over the house for the convenience and corn fort of your guests. AT A GARDEN PARTY Wherever your guests gather in groups of 2 3 or 4 the E-Z-DO Servette offers an anchorage point for drinks, ash trays and refreshments. AT THE BEACH While lolling around on a beach lounge the E-Z-DO Servette becomes a necessity for books, drinks, magazines and snacks. To Convene Here Plans for the Tennessee Jaycette Quarterly Board meeting to be held here Saturday and Sunday were announced today. Jaycettes from 25 Tennessee chapters will convene as their husbands gather for the Tennessee Jaycee Board Meeting.

Registration for Jaycettes will be held from 6 to 10 p.m. Friday night, and again from 8:30 until noon on Saturday. Business sessions on the agenda include an executive board meeting and an awards committee meeting at 8:30 Saturday morning, followed by a general business session at 9:30 and another at 2:15. Coffees will be held on both Saturday and Sunday mornings in the Green and Gray Rooms of the New Southern. Highlighting the social activities for the Jaycettes will be the "Queen for a Day" luncheon to be held Saturday at the Eagles Club.

Jaycettes will join with the Tennessee Jaycees for the banquet dee Store; 10 a.m., Neely, store; 11 a.m., Golden, colored school. July 27 8 a.m. Madison Hall, Community Center; 10 a.m., Blair's Chapel, church. July 30 8 a.m., Greer, colored school; 10 a.m., Leighton. Wilson Gin.

July 319-11 a.m., and p.m. (two sessions), Bemis, company truck garage near lower cotton warehouse. Jockeys at Monmouth Park get $50 for riding a winner, $35 for finishing second, $25 for a third and $20 when riding a loser. The U. S.

cotton textile industry is surpassed only by that of the United Kingdom. AT GAIDEN PARTY COMPLETE SET OF 4 WITH STAND FREE AT 1I.S Your guests will admire the beauty and utility of this E-Z-DO Servette and you will be thrilled with its convenience and simplicity as it holds ash trays, drinks, plates, etc When not in usethe E-Z-DO Servette fits into its unique wooden Base forming a beautiful piece of furniture, that adds charm to any room. quires only 1 1 inches of on Saturday night at the Pit at which Senator Estes Kefauver will be the principal speaker. Following I AT THE ISACH DOWNSTAIRS STORE Mail and Phone Orders mis mere will be a get-acquainted party and dance. Mrs.

Ben Langford II is general chairman of all arrangements for the board meeting. Other local Jaycette assisting are Mrs. E. C. Morrison, registration chairman, and Mrs.

Les Jaco. transportation chairman. Mrs. Albert Pogue and Low-cut perfect fitting opera pump "FRIDAY THE 13th" SPECIALS IN OUR JULY CLEARANCE JEWELRY Reg. 1.25 All Metal COMPACTS $1.00 Reg.

3.00 Fine Simulated PEARLS $2.00 Chokers and Dog Collars, 2 3 Strand LINGERIE Reg. 2.00 Nat. Adv. STRAPLESS BRAS $1.50 Sizes 32 to 38 xvirs. Mickey Goldstein are in charge of the luncheon, and Mrs.

John MacDonald and Mrs. Roy I Carter, are in charge Qf the two coffees. Stopped Over (Continued from page I) newsmen we wish that we can state a definite date but this de- pends on the efforts made by both sides during the conference." Colonel Murray deplied that the convoy, including 20 newsmen, al- ready was on the road "on the assumption that you would not al- low the conference to be delayed over the issue of admitting 20 newsmen to the conference area If you refuse the convoy permis- sion to proceed, the officer in charge has been directed to return to our lines." i General Ridgway himself had sent the correspondents on the way. He seemed confident there would be no hitch. But the convoy was stopped at 8:39 a.m.

as it pulled into the Red outpost nine miles from Kaesong. i i a Mi ii MpunEt Pj ik 4 -r PIECE GOODS Reg. 1.69 RAYON JERSEY Printed Reg. 1.29 BURLINGTON CREPES 49c yd. 95c yd.

BEAUTIFUL SHOES 106 E. LAFAYETTE Still Fabulous Savings in Apparel All Over Entire Store Savings From 20 to 50 i fw oru lis PART TIME Art Larsen, the United States singles titlehold-er, took time out to comb his hair during matches in the All-England Tennis Championships at Wimbledon. (NBA) S. EIGHTH HEADQUARTERS. Korea, July 12 iP Attacking United Nations forces ran into stubborn Red resistance on the east-central fighting front today.

An Eighth Army communique said allied troops attacked south- Plus Tax.